Hi there millennials!
Do you wish to set up a Community of your own?
If YES, check out the various types of initiatives to get started:
COMMUNITY 1:
ANG KU KUEH GIRL
TYPE:
ANG KU KUEH GIRL
LOCAL DESIGN / ICON
FOCUS:
SNACK HERITAGE
AS PART OF
THE SINGAPORE STORY
INSPIRATION:
LOCAL PASTRY
EVERYDAY LIFE
SG HISTORICAL EVENTS
WISHES:
JOY & HAPPINESS
BUSINESS MODEL:
MERCHANDISING
OUTREACH:
FOCUS:
SNACK HERITAGE
AS PART OF
THE SINGAPORE STORY
INSPIRATION:
LOCAL PASTRY
EVERYDAY LIFE
SG HISTORICAL EVENTS
WISHES:
JOY & HAPPINESS
MERCHANDISING
OUTREACH:
CRAFT EXHIBITION
PRESSPLAY #ARTISTANONYMOUS
PAPER MARKET COLLABORATION
LOCAL CHARACTERS: Designing an icon or character that showcase part of a popular culture or heritage can create a franchise. Take for another example Sanrio - a Japanese company that designs, licenses and produces products focusing on the kawaii segment of the Japanese popular culture.
CHARACTER GOODS: Like Ang Ku Kueh Girl and Friends, Sanrio produce Hello Kitty & Friends that also include stationery, school supplies, gifts and accessories products sold worldwide. Hello Kitty is the best known character and one of the most successful marketing brands in the world, similar to how Ang Ku Kueh Girl is the main character and one of the most prominent faces in promoting the arts and cultural scene in Singapore.
GET INSPIRED: Are you a graphic designer? If yes, you could create your own empire too!
Look out for a particular theme that is meaningful to you and also relevant in present-day culture. Check out BritneyByMe, a fan site that draws and illustrates cartoon versions of the legendary Miss Britney Spears. His creative works were contemporary and well-received, that eventually led him to be interviewed by BLACKOUT Digital Magazine to now opening an online store selling his range of cartooNEY merchandises!
How inspiring! :)
COMMUNITY 2:
MAKE THE CHANGE
TYPE:
MARKETPLACE
FOCUS:
CREATIVE SERVICES
SUPPORTING THE
SOCIAL SECTOR
INSPIRATION:
YOUTH ARE THE CHANGE-MAKER
CULTURE:
DESIGN FOR GOOD
BUSINESS MODEL:
MTC WORKSHOPS
OUTREACH:
VWO CHESHIRE HOME
NGO CAPTURE ASPIRATIONS
CORPORATE CSR OLSWANG
PLATFORM: Developing a platform to bridge two or more parties together to meet mutual objectives solve community needs. There is a supply of volunteers with design skills offering their time and services to charities. Therefore, Make the Change provides a platform to connect the creative community to NGOs and social enterprises to solve the largest expertise and resource gap for creative skills in the social sector.
DEMAND & SUPPLY: This is similar to how Startup Jobs surfaced from the in-between gaps of talent acquisition that startups faced and the supply of job-seekers. The same goes to GoFundMe, the world's #1 crowdfunding site that is launched from the fundraising demand for personal causes and the supply of financial support by people eager to help.
GET INSPIRED: Do you know of any gap in society now? If yes, you could be the next change-maker!
Look out for uprising trends in social media. Spot potential opportunity in problems seen in news or daily life. Identify the stakeholders - Receiver and Giver - and work out a field to form a mutually beneficial relationship between parties. Check out ShopBack, a one-site shop that assemble one's favorite online shops from over 300 renowned brands. Consumers get to earn cashback with each purchase - on top of existing discounts and promotions!
COMMUNITY 3:
DEAR HANDMADE LIFE
TYPE:
EDUCATION / FORUM
FOCUS:
EMPOWERING CREATIVES
TO MAKE A LIVING
DOING WHAT THEY LOVE
INSPIRATION:
PASSION FOR ART AND DESIGN
BUSINESS MODEL:
SHOP
WORKSHOPS
CONFERENCE
OUTREACH:
PATCHWORK SHOW:
MODERN MAKERS FESTIVAL
EMPOWERMENT (ACTIVITIES): Producing workshops and events for creatives to learn, make and grow their businesses and skills ignites the entrepreneurial spirit and empowers them to build relationships in the creative community.
GET INSPIRED: Do you have a craft? If yes, you can teach and share your knowledge with others too!
COMMUNITY 3.1:
THE EVERYGIRL
TYPE:
ONLINE RESOURCE
FOCUS:
INSPIRE CREATIVE, CAREER-DRIVEN
WOMAN TO LIVE A BETTER LIFE
AND ACHIEVE THEIR DREAMS
INSPIRATION:
EVERYDAY GIRL
WHO WANTS TO BE
A BETTER PERSON
THAN YESTERDAY
BUSINESS MODEL:
MERCHANDISING
JOB POSTINGS
ADVERTISING
OUTREACH:
FACEBOOK
TWITTER
PIN INTEREST
TUMBLR
INSTAGRAM
EMPOWERMENT (CONTENT): Everygirl is the ultimate source of reference for girls who wish to be inspired, featuring editorial content on inspiration, tips and life hacks for categories including Career & Finance, Culture, Fashion & Beauty, Living, Travel and Wellness. Everything is designed to be serviceable and easy to share.
GET INSPIRED: Are you a guru in any subject? If yes, you can share what you know with others too!
COMMUNITY 3.3:
KROCHET KIDS
TYPE:
TRADE
FOCUS:
EMPOWERING PEOPLE
IN DEVELOPING COUNTRIES
TO RISE ABOVE POVERTY
INSPIRATION:
DESIRE TO HELP
REACH OUT IN LOVE
MAKE A DIFFERENCE
BUSINESS MODEL:
SHOP
DONATION
WHOLESALE DISTRIBUTION
OUTREACH:
RETAIL SHOPS THAT
CARRY BRANDS
EMPOWERMENT (SKILLS): Teaching people in developing countries a skill helps them break the cycle of poverty. Crocheting allows people to be independent, earn a wage for their families and not rely solely on the government and aid organizations for their every need.
GET INSPIRED: Do you have a talent hobby? If yes, teach your skills to create employment for others too!
MAKE THE CHANGE
MARKETPLACE
FOCUS:
CREATIVE SERVICES
SUPPORTING THE
SOCIAL SECTOR
INSPIRATION:
YOUTH ARE THE CHANGE-MAKER
CULTURE:
DESIGN FOR GOOD
BUSINESS MODEL:
MTC WORKSHOPS
OUTREACH:
VWO CHESHIRE HOME
NGO CAPTURE ASPIRATIONS
CORPORATE CSR OLSWANG
PLATFORM: Developing a platform to bridge two or more parties together to meet mutual objectives solve community needs. There is a supply of volunteers with design skills offering their time and services to charities. Therefore, Make the Change provides a platform to connect the creative community to NGOs and social enterprises to solve the largest expertise and resource gap for creative skills in the social sector.
DEMAND & SUPPLY: This is similar to how Startup Jobs surfaced from the in-between gaps of talent acquisition that startups faced and the supply of job-seekers. The same goes to GoFundMe, the world's #1 crowdfunding site that is launched from the fundraising demand for personal causes and the supply of financial support by people eager to help.
GET INSPIRED: Do you know of any gap in society now? If yes, you could be the next change-maker!
Look out for uprising trends in social media. Spot potential opportunity in problems seen in news or daily life. Identify the stakeholders - Receiver and Giver - and work out a field to form a mutually beneficial relationship between parties. Check out ShopBack, a one-site shop that assemble one's favorite online shops from over 300 renowned brands. Consumers get to earn cashback with each purchase - on top of existing discounts and promotions!
COMMUNITY 3:
DEAR HANDMADE LIFE
EDUCATION / FORUM
FOCUS:
EMPOWERING CREATIVES
TO MAKE A LIVING
DOING WHAT THEY LOVE
INSPIRATION:
PASSION FOR ART AND DESIGN
BUSINESS MODEL:
SHOP
WORKSHOPS
CONFERENCE
OUTREACH:
PATCHWORK SHOW:
MODERN MAKERS FESTIVAL
EMPOWERMENT (ACTIVITIES): Producing workshops and events for creatives to learn, make and grow their businesses and skills ignites the entrepreneurial spirit and empowers them to build relationships in the creative community.
GET INSPIRED: Do you have a craft? If yes, you can teach and share your knowledge with others too!
COMMUNITY 3.1:
THE EVERYGIRL
ONLINE RESOURCE
FOCUS:
INSPIRE CREATIVE, CAREER-DRIVEN
WOMAN TO LIVE A BETTER LIFE
AND ACHIEVE THEIR DREAMS
INSPIRATION:
EVERYDAY GIRL
WHO WANTS TO BE
A BETTER PERSON
THAN YESTERDAY
BUSINESS MODEL:
MERCHANDISING
JOB POSTINGS
ADVERTISING
OUTREACH:
PIN INTEREST
TUMBLR
EMPOWERMENT (CONTENT): Everygirl is the ultimate source of reference for girls who wish to be inspired, featuring editorial content on inspiration, tips and life hacks for categories including Career & Finance, Culture, Fashion & Beauty, Living, Travel and Wellness. Everything is designed to be serviceable and easy to share.
GET INSPIRED: Are you a guru in any subject? If yes, you can share what you know with others too!
COMMUNITY 3.3:
KROCHET KIDS
TYPE:
TRADE
FOCUS:
EMPOWERING PEOPLE
IN DEVELOPING COUNTRIES
TO RISE ABOVE POVERTY
INSPIRATION:
DESIRE TO HELP
REACH OUT IN LOVE
MAKE A DIFFERENCE
BUSINESS MODEL:
SHOP
DONATION
WHOLESALE DISTRIBUTION
OUTREACH:
RETAIL SHOPS THAT
CARRY BRANDS
EMPOWERMENT (SKILLS): Teaching people in developing countries a skill helps them break the cycle of poverty. Crocheting allows people to be independent, earn a wage for their families and not rely solely on the government and aid organizations for their every need.
GET INSPIRED: Do you have a talent hobby? If yes, teach your skills to create employment for others too!
That's it!
After looking at the various types of communities 1) Design, 2) Marketplace and types of
3) Empowerment that you can initiate, do you have an idea now? :)
Whatever the idea, it boils down to your own skillsets and the market for it.
Hope it helps!
Bye millennials! :)
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