Every millennial today wants to be their own content creator, and that includes creating YouTube videos! So what content can you do? Well, copy and be original! Look at the existing, relevant videos in YouTube and the ones in your subscribed YouTube channels. Here is the collated list:
1. Personal Brand
Create YouTube videos that is all about YOU and your life, for example, what you like or love and what you're passionate about. One such YouTuber is Zoella - who is an enthusiast in all things beauty, fashion and life - and she shares just that! Her context range from 1) Beauty Favorites, Makeup Routine / Looks / Picks 2) Fashion Hauls & Style Look Books 3) Day in the Life / Vlogs and 4) Collaborations such as Challenges, Tags, Q&A!
Type of Personality: Charismatic, has a colorful personality and a fun, outgoing social circle e.g. friends, family, or boyfriend.
No. of Pax: You! (Shoutout to those who don't have a crew)
2. Inspiring
Create quality YouTube videos that inspire people to learn something new or help others to make the right decisions based on your experience, things you experiment or own past personal stories. One such YouTuber is Wengie, who love all things girly, motivational and personal. Her channel includes 1) Simple / Everyday Makeup Tutorials, Diet and Fitness Tips 2) Life Hacks, DIY School & Holidays Ideas / Pranks 3) Advice and Real Talks videos!
Type of Personality: One who search for personal growth and development - loves to try new things and share what they learn.
No of Pax: You! (Shoutout to those who don't have a crew)
More: Michelle Phan, Naomi Neo
3. Comedy
Create YouTube videos for entertainment value or explicit comedy with a touch of local Singaporean flavor to make people laugh. One such entertainer is TheJianHaoTan, initially known as loh yeh moh yeh who started making videos since high school in Vietnam, where he provides tips and tutorials to juniors. His video pokes fun at locals, empathizes with students, and delivers relationship advice through skits, parody, web series as well as Types of ..., How to ... and ___ V.S ___ format etc.
Type of Personality: Have a sense of humor, do not take himself too seriously, quick to identify fad or trend, think out-of-the-box
No. of Pax: Team of 2 or more
More: Eden Ang, Ministry of Funny
Create YouTube videos for entertainment value or explicit comedy with a touch of local Singaporean flavor to make people laugh. One such entertainer is TheJianHaoTan, initially known as loh yeh moh yeh who started making videos since high school in Vietnam, where he provides tips and tutorials to juniors. His video pokes fun at locals, empathizes with students, and delivers relationship advice through skits, parody, web series as well as Types of ..., How to ... and ___ V.S ___ format etc.
Type of Personality: Have a sense of humor, do not take himself too seriously, quick to identify fad or trend, think out-of-the-box
No. of Pax: Team of 2 or more
More: Eden Ang, Ministry of Funny
Create YouTube videos as a creative outlet for you to showcase your talent! For example, if you are a competitive eater like Matt Stonie, you record videos of yourself eating large quantities of food. If you are a musician like Kayley Tan, you upload videos of yourself singing song covers or playing musical instruments. If you are a gamer like NOC, you upload videos of yourself or the team trying out the latest games - that simple!
Types of Personality: Must have a talent to show off, not forgetting having charm and being camera-friendly helps!
No. of Pax: YOU!
More: Gordo Drummer
5. Trends
Create YouTube videos focusing on the latest trends from food raves, fun attractions, talk-about products, to instagram-worthy places! One such channel is the The IN Central, which keeps you updated with refreshing IN things to try in Singapore. Next is Hype Hunt, where they review different trends to see if they're worth the hype. Last but not least is Trend Report by Michelle Phan, where she cover amazing new trends from beauty and fashion to tech, design and more!
Type of Personality: Observant; savvy, know what's going on, early adopter on new products, technology or trends. Is dynamic and have an enthusiastic persona.
No. of Pax: You; with Partner; or Production team
Create YouTube videos where you take on the streets to do stunts ranging from interviews, prank or social experiment etc. Take for example our Ministry of Funny, who combine comedy with satirical, intellectual and maniacal goals in public. The Smart Local has a segment 'Word on the Street' to ask Singaporeans about anything and everything that's happening in Singapore. MoeAndET make people smile by performing pranks and social experiments on the streets.
Type of Personality: Extroverted, charismatic, courageous, witty, great improv
No. of Pax: With partner; a crew
More: Just for Laughs Gags, Josh Palerlin
7. Tutorials
Create YouTube videos that teach people the tips and tricks to do something. Tutorial stems from one's expert knowledge or skill of a particular subject whom he or she shares with the online community. e.g. Skillshare. These how-to videos are hands-on and spark creativity through DIYs, visual arts & design etc. Check out YouTube gurus SaraBeautyCorner and Rclbeauty101 who makes mostly life hacks, DIY, makeup tutorials, nail art, room decorating and other awesome ideas!
Type of Personality: Creative by nature, imaginative, full of ideas, aesthetically-inclined and of course, a pro at what they does! :)
No. of Pax: Only YOU!
More: Michaels Stores, Recycled Bottle Crafts
8. Others ...
Create YouTube videos that uncovers what most people WANTS to know or never knew about but SHOULD know! Topic can range from:
- 5 Ways to Everything, e.g. How to Spot a Liar
- Budget Barbie, where we show you all the best buys you can get with a $100 budget!
- Treasure Trash, where we decide whether something is treasure or trash!
- Rozz Recommends, where we show you the hidden gems and secret spots in Singapore!
- Tech Show, where we unbox and review the most popular / talked-about products!
Sky is the limit!
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